This video shows that no matter where you live — large metropolis, mid-sized city or small town — one of the things each person truly enjoys is the neighborhood they live in. “You’re familiar with your neighborhood, and the people in your neighborhood are familiar with you.” And that’s what Banner Aetna brings to its members — the neighborhood feeling where grocers, waiters, the postman, nurses and even doctors all know you. That’s why choosing a Banner Aetna plan is like going home to your own neighborhood.
SFX: Music (Gradually building, friendly)
Open with a scene of large, glassy skyscrapers.
VO: No matter where you live… A large metropolis …
The camera pans down from the tall skyscrapers to buildings, which are a little more defined and have more color.
VO: A mid-sized city …
The camera continues down and the buildings disappear as a man, woman and a pet dog are introduced to the scene.
VO: Or a small town.
Buildings, shops and trees begin popping up around the couple.
VO: The one thing that makes you feel like you’re home …
We now clearly see a neighborhood block appearing with familiar shops, a pet store, a travel agency, a restaurant, a dry cleaner, a dress shop, a shoe store, a drug store, a grocery store, etc.
VO: Is the neighborhood you live in.
The buildings and shops begin moving to the left revealing additional shops. A few people pop out of the shops.
VO: You’re familiar with your neighborhood …
The couple wave.
VO: Its people. Its shops and stores.
And the shop people wave back.
VO: And the people in your neighborhood are familiar with you.
The neighborhood shops, couple and dog disappear revealing the large glassy buildings in the background (you hear horns honking, and cars start whizzing by) as we cut back to the city skyscraper.
VO: You might enjoy getting out in the crazy, fast-paced world …
Neon signs come out of the skyscrapers and fly past … clothes, restaurants, shoes, hotels, etc.
VO: … and all that it has to offer.
Cut back to a scene with a close-up of the couple and their dog … now sitting at a street table at a small restaurant in their neighborhood.
VO: But when you return to your cozy neighborhood, wherever it is, the Banner Aetna network will be there for you.
The shot pulls back to show a wider angle of the street-restaurant scene and we see a larger building on the same street with a Banner Aetna sign.
VO: Banner Aetna is a new company and insurance plan option that takes a neighborhood approach to health care.
Cut to a scene of stylized doctors, nurses, therapists and other care providers. (The primary care doctor should be at the front of this team.)
VO: With Banner Aetna plans, you have a full care team, led by your primary care doctor, that keep tabs on your health, even when you’re well.
Cut to shot of a health plan on a clipboard that includes “Annual wellness visit” and “Screening #1” and “Screening #2.”
VO: Their mission is to develop a yearly care plan specifically for you.
“Annual wellness visit” and “Screening #1” are check-marked.
VO: A plan that includes an annual wellness visit including preventive screenings.
Cut to a shot of the woman looking at her phone, then show a close-up text reminder for her to schedule a screening.
VO: While encouraging you to stick with your care plan …
Cut to a shot of the full neighborhood block, which includes the Banner Aetna building.
SUPER: An “in-neighborhood” health plan…
VO: It’s the perfect plan for you and your family if it’s convenient to get all your health care within the Banner Aetna network.
The stylized care team appears in front of the building and the couple pops up in front of them.
SUPER: Where you’re connected with a full care team…
VO: With Banner Aetna plans, everyone — you, your doctor and your care team — are all closely connected.
Pan through one of the building windows to a scene of the man sitting on an exam-room table and chatting with the doctor.
VO: The result is you get attentive providers whose goal is to give you a better health care experience …
Pan back out to the street shot. One of the building windows becomes a chart … “Health Care Costs” with a graph moving downward.
VO: And, when you use doctors and other providers in your Banner Health network, it can save you money too!
The couple now pop up in front of the Banner Aetna building.
VO: So when you visit a provider in the Banner Aetna network…
A doctor and a nurse pop out of the building and wave.
VO: The people there will be familiar with you …
The couple waves back in acknowledgement.
VO: Because with Banner Aetna plans, you feel like you’re in your own neighborhood.
Closing Banner Aetna logo sequence.
Fade to black. <<entity statement and disclaimer screen shot>>
Banner|Aetna is the brand name used for products and services provided by Banner Health and Aetna Health Insurance Company and Banner Health and Aetna Health Plan Inc. Health benefits and health insurance plans are offered and/or underwritten by Banner Health and Aetna Health Insurance Company and/or Banner Health and Aetna Health Plan Inc. (Banner|Aetna). Each insurer has sole financial responsibility for its own products. Banner Health and Aetna Health Insurance Company and Banner Health and Aetna Health Plan Inc. are affiliates of Banner Health and, of Aetna Life Insurance Company and its affiliates (Aetna). Aetna provides certain management services to Banner|Aetna. BannerIAetna is working to obtain approval of forms and premium rates from the Arizona Department of Insurance. If the Department of Insurance approves the policy forms and rates, Banner|Aetna plans are anticipated to be available in 2018.
This material is for information only. Health benefits and health insurance plans contain exclusions and limitations. Providers are independent contractors and are not agents of Banner|Aetna. Provider participation may change without notice. Banner|Aetna does not provide care or guarantee access to health care services. Information is believed to be accurate as of the production date; however, it is subject to change.